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Todd Simon
Author: Todd Simon
 

The Single Most Difficult Thing To Set At Any Trade Show or Event
By Todd Simon on |  Posted 55 Days Ago | 379 Views

There is one thing – no matter the show, the industry, the size of the booth, or the size of the audience– that is the most difficult thing to set. Do you know what it is? 

It’s EXPECTATIONS

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Report From Gravity Free
By Todd Simon on |  Posted 92 Days Ago | 573 Views

Gravity
1.   
the force of attraction by which terrestrial bodies tend to fall toward the center of the earth.

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OTR at the Experiential Marketing Summit Meeting
By Todd Simon on |  Posted 118 Days Ago | 720 Views
Just returned from the Experiential Marketing Summit meeting in  beautiful springtime Chicago. The summit keeps growing and this year there were over 1000 experiential marketing experts in attendance. The event provided both instructive seminars and case studies in addition to a well attended exhibit area.

As in any meeting that brings creative people together, there is always a competition for the new buzz words or acronym. This year was no exception.
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Welome to MC² Blog
Todd Simon, Vice President New Business Development.
If it can be checked, measured, surveyed or calibrated, Todd's the guy for the job. He has metrics flowing in his veins instead of blood. So from his point of view measurement is a must.

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